Dec 30
What are people doing online?
What do they use the Internet for?
The answer is easy but it’s not what you think. Continue reading »
Dec 23
What’s an outdated website?
It’s a website which still harks back to the early or mid-90s when anything elicited a “wow” from neophyte users of the web.
These days, users are all grown up and most are jaded anyway. They want fresh and exciting stuff when they come to your website.
What’s an outdated website anyway?
1. One that uses frames.
2. Lots of blinking stuff.
3. Corny music which play automatically (serves to drive users away).
4. Visible visitor counters (only YOU need to know how many people came by anyway).
5. Flash (make that lots of Flash which pads the owner’s ego but annoys users)
Here’s more…it’s an interview between Alf Nucifora and Catherina Jampierre titled “Is Your Website Showing Signs Of Age?”
It’ll give you an idea of what NOT to put on your website. Or if you have them, get your web designer to remove them.
Dec 20
If you’re in business, there’s one language which you will speak sooner or later (if you are not doing so now).
It’s called Trust. Trust allows you to choose your customers, and vice-versa. It allows you to conduct business peacefully, happily and securely knowing you trust your customer and he or she trusts you in return.
And today’s world isn’t making gaining Trust any easier. The Internet has made us dependent on our computers and perhaps in the process, alienated us from socialising with each other like we used to. The Internet has also created a lot of mistrust. We don’t trust emails anymore. We don’t trust people in the next cubicle anymore.
But herein lies the strangest dilemma. Business people need to conduct business with people they trust. Where can they gain Trust quickly? And how?
That’s why this article by BNI founder, Dr Ivan Misner, is quite accurate in its observations that regardless of what or who you are, the strongest and most common ‘business’ language spoken across the world today is the language of referrals. Based on trust, of course.
Read this article and see if you agree.
Dec 15
If you run an e-store where you sell tangible products, remember that customers cannot touch or feel the products you sell.
So you must show how attractive your products are. Through photos. Continue reading »
Dec 06
In case you drop by your favourite bookstore this weekend, do look out for the December 2005 issue of Men’s Health (Malaysia).
We were interviewed on our thoughts about men who are changing the workforce dynamics by making the decision to work from home.
